How to strengthen the strategic positioning of a competitive and innovative export hub?

Morocco Now, a strategic and competitive export hub, offers advantageous production costs and privileged access to international markets. To support this momentum, we were commissioned to work on the branding of this ambitious initiative.

Our mission involved analyzing the current identity of Morocco Now and transforming it into a strong, modern brand aligned with the expectations of investors and international partners. We developed a brand strategy that highlights Morocco’s key strengths: its strategic geographic location, modern infrastructure, and economic competitiveness.

Through a collaborative approach, we conceptualized a striking visual identity and a coherent brand message that aligns with Morocco Now’s ambitions. This approach helped project a strong and attractive image, reinforcing Morocco’s credibility and recognition as a leading export hub.

The results of this work have enabled Morocco Now to stand out on the international stage, attracting new business opportunities and solidifying its role as a pillar of the regional economy.