Strategic Innovation Consulting
Take Time to Innovate—It’s Urgent!
The Crucial Steps to Turning Innovation Projects Into Reality
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Understand
Business model diagnosis. • Market context analysis. • Customer insight detection. • Dynamic observations.
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Inspire
Expert interviews. • Benchmarking. • Sociology studies. • Trends analysis.
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Generate
3-, 5-, and 10-year projections. • New products. • New business activities. • Offer restructuring. • Business modeling.
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Launch
Offer marketing. • Communication strategies.
Innovation is about introducing an element capable of changing how things are done. By organizing your teams, processes, and funding, we help you bring your projects to life.
01 – Innovation Management
Our services aim to structure your innovation approach, accelerate and secure your innovation projects, and create new business models.
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Detailed Analysis of Your Organization
Your teams. • Your expertise. • Your processes. • Your resources. • Your strategic objectives.
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Driving Momentum
Collaborative innovation. • Adoption of methods and tools. • Developing employee skills. • Energy and pace. • Communicating successes.
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Operational Support
Skill-sharing. • Project facilitation and management. • Operational development of solutions. • Business modeling. • Prototyping.
We help de-risk your innovation journey through agile project management, securing the marketing, technical, economic, legal, and planning dimensions.
02 – Innovation Development
Need to identify new growth opportunities for your business?
We assist in identifying new growth drivers:
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Exploratory Phase
Multi-thematic analysis reports. • Drafting a functional requirements document. • Initial expression of needs.
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Solution Search
Research report. • Prototypes. • Test reports. • Functional requirements document.
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Development
Development report. • Prototypes. • Test reports. • Study files.
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Industrialization
Industrialization report. • Production samples. • Test reports.
03 – Innovation Funding
The multitude and complexity of innovation funding schemes often leads companies to look for the simplest and least restrictive solution.
Yet everything is in place to finance virtually every type of project and thus facilitate innovation within companies.
From 25% to 120% funding… what about you?
Some Questions Answered
“The role of a strategic consulting firm is not to act as a shadow adviser to leadership but to uncover all the resources within a company to invent the future.”
Our Strategic Consulting Offices in Paris, Lyon, and Beyond
Our experts in Paris, Lyon, and across France assist your brand, company, and teams in developing an innovation strategy that builds a long-term vision.
By working with Groupe Zebra’s experts, you not only enhance your market understanding but also maximize your brand’s innovation potential, positioning you at the forefront of emerging trends and markets.
Over the years, Groupe Zebra brand strategy agency has specialised in innovation strategy consulting. We have put our expertise to the service of companies that want to create new offers and effectively develop and promote them. We have put our expertise as a marketing consultancy to the service of companies that want to create new offers and ensure their effective development and promotion. Our strategy consultancy helps you to build a structured plan with a long-term vision. Working closely with you, Groupe Zebra will define a global strategic approach that will provide the framework for all your future innovation projects. Combining a design that is desirable to the end customer, a technically viable design (modelling, prototyping, manufacturing) with good profitability is the core business of our innovation consultancy. It is also vital to maintain the overall coherence of the product range on offer, while incorporating new developments. Our strategy consultancy will help you to build a genuine innovation strategy into your company’s genes, to push back the boundaries and stand out from the crowd in a highly competitive environment.
Our innovation consultancy studies your projects and the products and services you have already brought to market. Our experts will start by identifying the key criteria of this market, so as to build a specific strategy. They will adapt the approach to your company’s operating methods, optimising it to focus on innovation and profitability, while ensuring that your employees’ skills and know-how are developed and that they are involved in the project. Our innovation strategy aims to take a systemic and global approach to projects by building multi-disciplinary teams. This enables us to manage complex issues requiring a range of skills. What’s more, the know-how of our staff is stimulated and combined to boost their creativity and produce innovative solutions. The result is one or more products that anticipate and meet consumer expectations.
Although innovation has become a major preoccupation for senior management, too many projects still fail or remain too unambitious to have an impact on a company’s business model or results. How can we improve our performance when it comes to generating powerful ideas, executing projects and meeting time-to-market and cost targets? Our innovation consultancy aims to help your company develop a genuine culture of innovation, in a context of collaboration and pooling of skills and ideas. What our strategy consultancy offers is the establishment of a genuine innovation ecosystem with people who develop synergies and propose coherent global solutions. To guarantee your success, our team puts its experience and commitment at your service. Groupe Zebra’s experts have proven know-how in team management, tools and methodologies for generating new concepts, and extensive experience in developing innovation projects through design, engineering and prototyping. An adapted and effective innovation strategy will be your best asset for staying competitive. We’ll work with you to implement the right solutions.