Imagining Possible Futures - Anticipating emerging trends to develop visionary strategies.

At Groupe Zebra, we help brands explore new territories to anticipate, innovate and make the right decisions.
Strategic marketing, innovation consultancy, usage observation, consumer tests, prospective studies, scenarios, design fiction… these are just some of the tools we use to decipher the present, project possible futures and make the right choices today.

Imagining Possible Futures

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    • Brand Impact

      Brand Strategy Brand Platform Brand Identity Brand Territory

    • Design Development

      Product Design – Prototyping Branding Design – Packaging Eco-Design Web Design

    • Boost the Offer

      Growth strategy Structuring and rationalising the offering Managing and developing the product portfolio Review of sector trends

    • Energizing Organizations

      AI-Powered Innovation Games Training in Innovation Processes Innovation Organization Audits Innovation Change Management

    • Imagining Possible Futures

      Strategic Marketing Strategic Innovation Consulting Consumer Research – Observations Foresight – Design Fiction